Tuesday, February 10, 2009
We recently had an issue regarding the use of an Apple product on a piece for Chick-fil-A. While the piece of artwork was not an actual photograph and had been used on pieces for Realm before, we were unsure of our legal rights to use it on this particular job. What it came down to was a long search through legal jargon that us laydesigners cannot really understand and uncertainty as to what was allowed and what was not. Sometimes, the company can be contacted and we can request use of images or ask what our legal rights are. Others are quite clear in their legal notices that use of any kind is not permitted and suggest that you seek legal guidance elsewhere. This was the case when we considered using an image of the Nintendo Wii. The lesson? Research your options before using any image of a product we do not own and do not assume we can. If you get lost in the legal verbiage, you are probably over your head and other visual options should be considered. Lesson number two: just because we use it for one purpose does not mean it can be used for all others. Where and how it is used should be considered every time, along with the legal ramifications.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment